Volt

A place for higher ed marketers
by higher ed marketers.

Introducing eCity’s New Content Marketing Associate: Olivia Bortner

Get to know Olivia, learn more about what inspires her, and find out what attracted her to agency life.

As eCity’s newest Content Marketing Associate, Olivia Bortner has wasted no time diving into creating high quality content for clients as well as Volt, our online magazine for higher education marketers. After impressing us with her experience and tenacity as an undergrad, Olivia’s quick wit and writing chops were what sealed the deal and convinced us that we needed her on our team. We can’t wait to see what the future holds for eCity’s most recent recruit. Welcome aboard, Olivia!

What is your daily routine at eCity?

I get off the train at 15th Street station, stop for a second to admire City Hall, and then arrive at the office, usually with a Starbucks in hand. I prepare my oatmeal in the kitchen like a grandma, but then unlike a grandma, I open up my MacBook to check my email, fire off tweets, and write blog posts. I attend meetings and jump in wherever I can, immersing myself in all of the projects and workings of the agency. 

Describe your resume at a glance.

I’m fresh out of college (Rams up!), but I managed to pack a decent amount of experience into my four year sentence. I worked for a tech startup, managed the school newspaper, interned at a pharmaceutical company, slaved away in the cafeteria, recruited people for focus groups, assisted at a local nonprofit, and operated the front desk at the campus digital media center. Oh, and sometimes I went to class. 

I wanted to join eCity because I knew it would be an invaluable opportunity to learn from the best and brightest, and I have not been disappointed yet.

If you had a week off, you’d spend it…

Wondering what to do with a week off and missing all the wonderful people of eCity. 

Give me a pearl of wisdom related to what you do.

Always & all ways be paying attention to what people are saying about your brand. The tide of public opinion is strong and changes swiftly, and you have to be able to adapt and change course, if necessary. 

Why did you want to join eCity?

Above the perks like a great location, free coffee, and the option to work from home is the chance to learn something new every day under people who are extremely knowledgeable and passionate about their work. I wanted to join eCity because I knew it would be an invaluable opportunity to learn from the best and brightest, and I have not been disappointed yet.

What has been the highlight of your time here thus far?

The highlight of my time here has really been the emphasis on teamwork and collaboration. Several times I’ve asked to be included in certain meetings or conversations and my requests have always been met with great enthusiasm. It’s very encouraging to feel so included and valued in the workplace.  

Who or what do you draw inspiration from?

I am always inspired by anybody who has worked their way up to make something of themselves, and bonus points if they faced significant adversity or hardship. At the top of this list for me are Oprah Winfrey, Justice Sandra Day O’Connor, and President Theodore Roosevelt. 

What is your favorite podcast?

My favorite podcast is The Interrupters. It’s three adult friends in Michigan and one is a liberal, one is a conservative, and one is a libertarian. They debate current events and they each give their perspectives on the hot topics of the day. They are not experts in anything and none of them spend any significant time on research prior to recording each episode. It’s the equivalent of a Reddit thread in your ears.

If you had a superpower, what would it be?

The ability to know all of the election results ahead of time so that I could become an award-winning pollster. 

The best restaurant in Philadelphia is… 

Let’s just say that I consume a shameful amount of grilled salmon, but the best I’ve ever had is found at Jones in Washington Square. 

Work at eCity Interactive