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ICYMI: A Weekly Roundup of Our Top Posts on Social Media

A lot can happen in a week, which is why we are constantly updating our social media channels to let you know the latest in design, development, and marketing

A lot can happen in a week, which is why we are constantly updating our social media channels to let you know the latest in design, development, and marketing news. But we know it can be hard to keep up. Enter eCity’s weekly roundup – your one-stop shop for our top five most shared, favorited, and retweeted posts of the week.

And if you’re not already following us on social media – be sure to check us out. We regularly update our Twitter, LinkedIn, and Facebook accounts with eCity news, and share information on the latest industry trends and topics of discussion.

1. 6 Hugely Successful Higher Ed Social Media Days of Giving

In the past few years, schools of all sizes have begun harnessing the power of crowdfunding and social media to increase engagement among a diverse range of alumni and donors. This post highlights 6 schools that have successfully sparked thousands of donations through social media days of giving.

2. 4 Helpful Tools for Organizing Your Social Media Calendar

With so many social networks to manage and publish on, staying organized can be a challenge for even the most diligent of content marketers. This post from Hubspot highlights four free tools marketers can use to makes their lives easier and improve their social media strategy.

3. How to Use A/B Testing in Your Website Design to Boost Conversions

A/B testing offers one of the most effective methods of figuring out what will work best for your website’s design. In this post, we offer tips on how to use A/B testing to optimize your website design without changing every element at once.

4. Survey: Video Is Now Integral to Higher Education

According to this survey, young adults watch about 12 hours of online video per week. This post from EdTech highlights some of the creative ways educators and administrators are using video on campus.

5. Four Life-Saving Design Questions You Should Ask Before Beginning Any Web Design Project

The start of a web design project can feel daunting. In this post, eCity Sr. Interactive Designer Matthew Edwards recommends four questions you should ask at the beginning of the project to save yourself a handful of headaches down the road.

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