Monthly Archives: February 2019

In case you haven’t heard: we’re blowing up the eCity blog. Don’t panic, we’re not abandoning you. As a content-focused digital agency, writing is in our blood. Sharing meaningful stories is what we do, and we still have plenty of stories to share that can’t be captured in a tweet or an email blast. By…

It wasn’t too long ago that being a marketer in higher ed was a relatively easy job. Slap a happy, smiling student on an ad, place it within a relatively vanilla media plan, then sit back and watch the enrollment come in. For most of us, we know those days are over. Students are much…

TL;DR The blog looks new. Why is that? We’ve written a lot about higher education, but that’s not all we do. We have a number of clients in B2B and B2C. We wanted to stay true to our original mission of higher education while more accurately reflecting the totality of our portfolio. So we created…

Tom Kegelman joined our team as Managing Director of our Higher Ed vertical at the beginning of the year. Having worked at both Villanova and Temple respectively, Tom is an expert in higher education marketing on a national and international stage. With his expertise on the front lines of the higher ed industry, Tom brings…