Update: Looking for the must-attend higher ed conferences for 2018? We have you covered.
It’s time to start booking tickets for this year’s most coveted higher ed marketing conferences. Not only do conferences offer countless opportunities for professional development and learning, but they also offer a safe space to voice concerns and share insights with people who deal with similar issues on a daily basis. Who doesn’t need a good reminder every now and then that we’re all in this together? Here, we’ve compiled a list of what we think are the must-attend conferences for higher ed marketing professionals in 2017. We hope to see you there!
Carnegie Conference
Coming to you from Disney’s Yacht Club Resort in Orlando, the 6th annual Carnegie Conference is a must-attend event for anyone working in higher education student recruitment. With a list of speakers ranging from marketing experts to leaders in enrollment management, this two-day interactive conference touches upon how you can use a marketing mix of traditional and digital tools to tell your school’s unique story and reach your recruitment goals. Plus, the weather is a nice bonus.
Carnegie Conference
Date: February 1-2, 2017 – Orlando, FL
Cost: $795
University of Illinois Web Conference
Brought to you by the University of Illinois, this three-day web conference is perfect for web designers, developers, social media marketers, content managers and other web professionals within the higher ed space and beyond. Speakers announced for this year’s event include Facebook Accessibility Specialist Matt King, as well as Snapchat Influencer Cyrene Quiamco. Be sure to get your tickets early for this popular event as space is limited.
University of Illinois Web Conference
Date: April 5-7, 2017 – Champaign, IL
Cost: $150 before February 10, $200 through March 22
Higher Ed Content Conference
Don’t have the time or resources to travel to a conference this spring, but still want to gain valuable information from thought leaders in the industry? The Higher Ed Content Conference is held completely online, and aimed at higher ed professionals and teams who want to help their school create better content across all digital channels including web and social media. Check out the recap of last year’s event to see what this virtual conference is all about.
Higher Ed Content Conference
Date: April, 2017 – Online
Cost: $400
SUNYCUAD Educational Conference
Hosted by the State University of New York’s Council for University Advancement, this event spans three days and includes more than 900 experts who work in development, public relations, alumni relations, publications, government relations, marketing, web communications, and social media. Topics for discussion include a wide array of themes ranging from alumni engagement to virtual reality for higher education. If you’re interested in speaking at the event, the deadline for proposals is March 10, and a complete list of speakers will be released in the spring.
SUNYCUAD Education Conference
Date: June 7-9, 2017 – Tarrytown, NY
Cost: $425 before May 23, $475 through June 5
CASE Annual Conference on Marketing and Branding
The Council for Advancement and Support of Education (CASE) hosts dozens of conferences each year focusing on various areas within higher ed. A favorite among higher ed marketing professionals is the Annual Conference on Marketing and Branding, which will take place in Miami this year. Attend this three-day conference to gain insights into how to build a successful brand strategy and bring your campus stakeholders with you. Interested in other CASE conferences? Check out this complete list for 2017 dates and locations.
CASE Annual Conference on Marketing and Branding
Date: June 7-9, 2017 – Miami, FL
Cost: $905 for Case Members, $1320 for non-members before April 28
UBTech Conference
UBTech is an annual conference and trade show organized by the print magazine, University Business. Held in sunny Orlando, this two-day event brings together key campus leaders from hundreds of colleges and universities to talk about technology innovation across every aspect of campus leadership and practice. If you’re obsessed with tech and looking for opportunities to interact with the leading technology providers and influencers in the higher education market, you don’t want to miss this event.
UBTech Conference
Date: June 12-14, 2017 – Orlando, FL
Cost: $695 – All-access pass
Content Ed
ContentEd is a brand new higher ed conference brought to you by the team at Pickle Jar Communications, a leading UK-based content strategy consultancy to the education sector. The conference will take place in London, and cover the full spectrum of of content strategy from editorial and content marketing, to technical considerations. If you’re a professional involved in the management of content in an education organization, you’ll want to make the trip across the pond to learn about recruitment marketing, alumni engagement, and much more.
ContentEd
Date: June 29-30 – London, UK
Cost: £549 before March 31
SOLD OUT
eduWeb Digital Summit
eduWeb is the place to be if you’re involved in digital marketing for higher ed. Launched in 2006, this conference prides itself on offering a diverse selection of presentations and pre-conference workshops focusing on the integration of mobile, social media, branding, and communication content with programming, design, and analytics. Follow the hashtag #eduweb17 on Twitter for the the most up to date info regarding this year’s conference in Boston.
eduWeb Digital Summit
Date: August 7-10, 2017 – Boston, MA
Cost: Early bird $870 until May 29, $995 through August 7
edUi
edUi is an annual conference hosted by the Virginia Foundation for the Humanities and geared towards web professionals working at colleges, universities, libraries and museums. This conference provides professional development in the fields of user interface and user experience design, with a focus on overcoming the challenges specific to higher ed and nonprofits. Whether you work in web design, development, management, UX, UI, or social media, edUi is sure to feature a lineup of innovative speakers to educate and inspire you.
edUi
Date: September 25-27, 2017 – Charlottesville, VA
Cost: Early bird $550 through July 31, standard pricing $675
HigherEdWeb Annual Conference
HigherEdWeb, one of the biggest conferences created by and for higher ed web professionals, is coming to New England this year. Chock full of internationally recognized keynote speakers and abundant networking opportunities, this annual conference is perfect for anyone looking to explore the unique web issues facing colleges and universities today. Can’t make it all the way to Connecticut for the main event? Starting this year, you can attend, or even apply to host, a regional meetup to engage with other members of the HigherEdWeb community right in your own backyard.
HigherEdWeb Annual Conference
Date: October 8-11, 2017 – Hartford, CT
Cost: $775 before July 31, $875 through September 8
Confab Higher Ed 2017
Soon after returning to our desks after Confab’s 2016 Higher Ed Conference in Philly, we were already planning ahead to next year’s event in Indianapolis. Truly a content strategist’s dream event, this three-day conference is a unique opportunity for content people in higher ed to come together, share insights, swap case studies, and eat delicious cake in a more focused setting among people who just get it. Check out our key takeaways from last year’s event to get a better idea of what to expect from Confab’s sessions, and don’t forget to get your tickets when they go on sale in April!
Confab Higher Ed 2017
Date: November 6-8, 2017 – Indianapolis, IN
Cost: $799
2017 Symposium for the Marketing of Higher Education
Held in Atlanta, Georgia and hosted by the American Marketing Association, this four-day event covers strategies to help higher education institutions differentiate, engage, fundraise, and recruit. Attended by more than 1,000 colleagues, experts, and keynotes speakers; this event is certainly one of the largest, most comprehensive events in higher education. Grab your seat to learn about innovative approaches to everything from social media to brand building.
2017 Symposium for the Marketing of Higher Education
Date: November 12-15 – Atlanta, GA
Cost: $795 member pricing, $995 for non-members
Higher Ed Social Media Conference 2017
Hosted completely online, this conference is THE annual online event for higher ed social media professionals and teams. It’s completely focused on social media in higher ed, and has featured past speakers from top universities such as Princeton and New York University. Topics from last year’s sessions included “10 Tips for Your 24 Hour Giving Challenge” and “What prospective students REALLY want to talk about on social media.” Check out the storify to see some of the photos and tweets from #hesm16.
Higher Ed Social Media Conference 2017
Date: December 1, 2017 – Online
Cost: $400
UPCEA Marketing and Enrollment Management Seminar
Now in its 26th year, the annual UPCEA Marketing and Enrollment Management seminar is one of the premier events for professionals from institutions of all sizes to showcase thought leadership and explore trends in adult student recruitment and retention. Specifically geared towards strategic marketing and enrollment management for professional, continuing, and online education, this event features unmatched networking and professional development opportunities.
UPCEA Marketing and Enrollment Management Seminar
Date: December 5-7, 2017 – Washington, DC
Cost: TBA
Registration Information TBA
What higher ed conferences are you most excited for this year? Did we miss any on our list? Let us know on Twitter @eCityInteract!
